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When furnishing meets high quality made in Italy workmanship, the result is timeless charming furniture. Passion, creativity and ability to combine the most sophisticated antique style to modernity.

Maggi Massimo” was founded  in the heart of Tuscany in 1978, when Massimo, after inheriting the business first set up  by his grandfather and then carried on by his father, was driven by the impulse to combine art and master handicraft ability to modern design. The  “Hard Country “ line is based on this perfect union and thanks to it MassimoMaggi, founder and leader of the homonymous company, has been able to combine tradition to modernity and to design and make  a  “new kind” of furniture both for kitchens and for basement  rooms.

Their aesthetic and company  philosophy is to rework  “antique style” furniture with creativity , thanks to the originality and experience of skilled  cabinet-makers,  thus shunning all the market philosophies based on anonymous, impersonal  and cold mass  productions, and putting passion and quality before. “Every piece of furniture manufactured  with skill, delicacy and love seems to have a soul, a proper life” says Mister Massimo.

“Furniture with a soul”,  that become a status symbol when set in villas and able to give your home  that unique personality  which  underlines  your own lifestyle. This has been the secret of  Maggi Massimo’s success along the years, thanks to which its brand has spread all over the world and affirmed in  the most important world markets.


Poppi – Loc. Porrena Via 23 Erbosa, showrooms and offices

Florence-Borgo Santi Apostoli, 43/red (corner of via Tornabuoni)

Moscow-INTERMEBEL – 1 Shipkovsky 4 lane m. Serpukhovskaya Paveletskaya

Moscow-FLORENCE FURNITURE – Crocus City 65 km MKAD, Tvoi Dom 2 ", 3rd fl123456

Shanghai YUEXING – GROUP – 168TH Aomen Road, 4 Floor

Nanjing – NANJING YON LOG FURNIUTRE – 168 Jiang Dong Zhong Road, Jian Ye District

Area territoriale




The design of Massimo Maggi's furniture comes from his passion for rustic life and a reinterpretation of the old Tuscan style designed to adapt to the needs of contemporary life by applying innovative techniques to furniture. Each material is selected and assembled exclusively by skilled hands of artisans working in the company.
TAVERNE HARD COUNTRY: Bar counters, accessories and objects from bars and taverns with a strong country imprint, revisited by applying current techniques to adapt them to the needs of modern life. This collection comprend of furniture, wine cellars for exposed and hidden wines and many other unique furnishing accessories, strictly enclosed in the "Hard Country" brand.

Maggi Massimo Via Erbosa, 23 52014 Porrena di Poppi +39 0575 550144