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Fabiola brand was born in the 1980s, with an established experience in the knitwear industry. In the 1990s the first stores under the Fabiola brand were opened and the collection was increased with new proposals.

Even today all the production takes place entirely within the company: the garments are packaged exclusively in Tuscany, in Bettolle, Siena province, with the care and quality that distinguish the brand.

Fabiola is aimed at a young and dynamic woman, attentive to both the value for money and the practicality and comfort required for contemporary clothing.

The brand is distributed in 12 direct stores and in numerous multibrand stores in Italy, Spain, France, Germany and Greece.

Within the company there is a digital marketing manager who relies on the collaboration of bloggers and external journalists. The entire collection is offered through catalogs, where there are outfits designed to facilitate customers in the choice of items to buy.

The company is innovative in both production systems and machinery, a winning combination that allows to have a production constantly monitored and ready to face the challenges proposed by the fashion market.

Area territoriale

Val di Chiana

Magliera Papini Marisa Via Giacomo Leopardi n.32 53048 Bettolle - Sinalunga (SI) +39 0577 624053