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22 October in Florence press conference with It's Tuscany

It reinforces the synergy with the Tuscany Region

It's Tuscany meets officially at a press conference on the Regional Council in Florence on 22 October!


A time to strengthen the synergy between the project and regional institutions.


The press conference will be held at 12.30 together Regional Council President, Eugenio Giani in room Barile, on via Cavour 4. It will be an opportunity for confrontation to arise in the region the success of It's Tuscany.

It's Tuscany is the platform that enables tuscan companies to network, becoming part of a Network of excellence that makes the most of the advantage of Made in Tuscany and the strength of local identity through the brand Tuscany.

At the heart of the project there is love for the real Tuscany and its productivityà: on It's Tuscany the beauty of territories, places, traditions, tastes, events, topics with ample space on the portal, becomes an instrument of exploitation of local produce, the welcome and hospitality; Why Tuscany is all that and more.

Every company is told with its products, but also with the strength of their local roots and the unique character of its unique Tuscan Style.


The meeting with journalists will be present:

  • Eugenio Giani, President of the Regional Council of Tuscany;
  • Daniele Casprini, CEO of MPL Italia srl;
  • Luca Martino, Marketing Area Manager of Sesamo.